Rebels were kidnapping, mutilating and murdering innocent villagers to control diamond mines in Sierra Leone. These so-called “conflict diamonds” were then sold illegally to finance further violence. This work helped pass the Clean Diamond Act, which mandated that gems be sold with a certification of origin, removing the financial incentive for such atrocities.
Posters were put up where congressmen and women could see them. They were also sent to their offices.
Constituents were given post cards to send to their Senator with the legislation’s goals on the reverse side.
Year two of the campaign.
CW: Vince Beggin
AD: Melissa Tresidder
Agency: MartinWilliams